All articles in the 'Social Media' category

How can social media benefit your new tech product?

Posted By: on 26th April 2017

The very first step to looking at your website is and looking at it as your very own tech product. It is something that you have created or have given to an agency to create. The days of your website purely being out there to market your business are long over. Today people expect to…

What is Dark Social & what does it mean for your business?

Posted By: on 6th February 2017

Since the start of the year I have been hearing a lot of talk around this term Dark Social. Me being the person I am, and an avid Start Wars geek, figured this was something to do with the dark side of social media, trolls etc. How wrong I was to learn that dark social…

Facebook Ads vs Google AdWords

Posted By: on 23rd January 2017

Monday morning, 6am the alarm bellows in your ear and the first thing you do is reach over for your smartphone and check Facebook, Twitter or Pinterest. Most of the time we check Facebook as our first port of call, so does this mean Facebook is the better option than Google Adwords? How many of…

Top times to post on Social Media

Posted By: on 28th November 2016

As I write this there is talks of a cold snap biting the UK and here in Torquay temperatures could get as low as -6 degrees, wrap up I think is the motto here. Similar to how temperatures fluctuate so does time, in particular when you should post on social media. Post to early and…

Pinterest the new Facebook 4 years on

Posted By: on 21st November 2016

In 2012, Fortune magazine wrote the article, is Pinterest the next Facebook? We’re now over 4 years on since the date of the original article and what’s changed since that time? Has there been a massive exodus from Facebook?  Kind of like the one we saw on MySpace Are we now logging onto Pinterest more…

How can twitter further generate revenue?

Posted By: on 7th November 2016

Twitter boasts some pretty impressive figures, from the number of users it has to the number of people that use its platform every day. Twitter has also become very much a household name with more and more people using the social network to tweet their daily activities. However in the entire 10 years that the…

Get more from your 140 characters

Posted By: on 25th October 2016

140 characters really isn’t a lot, in fact here is an example of 140 characters; 140 characters look like this. Probably just enough room for a couple of sentences and potentially some media files to as well as web links. So how we use our 140 characters is vital and getting the most out of…

Generate a good ROI for your Social Media efforts

Posted By: on 24th October 2016

Previously we answered the age old question as to whether social media really worked for your business. Today we want to look at how you can generate a good ROI (Return on Investment) for all of the effort you put into social media. By effort we’re sure you’ve got your social media plan, a social…

Does social media deliver results?

Posted By: on 18th October 2016

Recently, upon attending a local networking group here in Torbay, we were taken to one side and asked “can social media deliver results?” This got us thinking, how does one define results? Is a result a sale?  Is it a visitor?  A conversion? How do we define results within our social media campaign? The answer…

How to use the Facebook Groups App on your mobile

Posted By: on 12th October 2016

Most Thursday’s we aim to bring you a very simple how to guide, and this week is no different. In the past couple of weeks we’ve looked at how you can filter your own IP address from Google Analytics and even how you can install Google Analytics on your website. This week, we got asked…

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